Campaigns · CONTENT· Pitches · Social
creative thinking FOR BRANDS,
from first slide to final scroll.
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Sr. Writer - FCB Kinnect
>
Copy lead - Rep India
>
Creative Manager - FoxyMoron
>
Group head - Dentsu Webchutney
>
Associate Creative Director - Social Panga
||| Sr. Writer - FCB Kinnect > Copy lead - Rep India > Creative Manager - FoxyMoron > Group head - Dentsu Webchutney > Associate Creative Director - Social Panga
Brands on the Feed
Building content for scroll, speed, and scale.
Pitches That Turned Into Work
End-to-end pitch leadership - aligning strategy, creative, and art into high-impact decks
Selected Work
A snapshot of campaigns, activations, and pitch ideas I’ve helped bring to life.
Growth · Money · Learning
Finance and learning films that turn complexity into clarity and action.
Purpose & Progress
Work that carries pride in two sense
Entertainment & Pop Culture
Creator moments and fan-first films built for page 3
FMCG & Everyday Wins
Product + habit stories told with simplicity, charm, and clarity.
Culture & Festive
Films that tap into real Indian rituals, celebrations, and community energy.
Using AI like a mini production studio - building frames, motion, and edits while learning all of it on the go
AI Experiments & Craft
KEY VISUALS
End-to-end branding, print, OOH and comms for Kolkata Knight Riders
BRANDING
IF YOU DON’T ASK,
IT’S ALWAYS A NO.
SO HERE’S ME SHOOTING MY SHOT
MEET KUSH
An Associate Creative Director in Mumbai.
The ‘Associate’ just means I try harder.
I build campaigns, films, activations, and social that sell in the room and land in culture. From strategy and scripts to final execution, I lead teams and ship thing end-to-end.
Lately, I’ve been getting hands-on with AI learning tools, workflows, and craft, not just writing prompts.
If you need clarity, character, impact . . . . and simplicity. I’m in.
WHAT'S DONE IN THE DARK WILL ALWAYS FIND A WAY TO SHINE
✦
WHAT'S DONE IN THE DARK WILL ALWAYS FIND A WAY TO SHINE ✦
