Campaigns · CONTENT· Pitches · Social
creative thinking FOR BRANDS,
from first slide to final scroll.
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Sr. Writer - FCB Kinnect
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Copy lead - Rep India
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Creative Manager - FoxyMoron
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Group head - Dentsu Webchutney
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Associate Creative Director - Social Panga
||| Sr. Writer - FCB Kinnect > Copy lead - Rep India > Creative Manager - FoxyMoron > Group head - Dentsu Webchutney > Associate Creative Director - Social Panga
Brands on the Feed
Building content for scroll, speed, and scale.
Pitches That Turned Into Work
End-to-end pitch leadership - aligning strategy, creative, and art into high-impact decks
Selected Work
A snapshot of campaigns, activations, and pitch ideas I’ve helped bring to life.
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Growth · Money · Learning
Finance and learning films that turn complexity into clarity and action.
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Purpose & Progress
Work that carries pride in two sense
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Entertainment & Pop Culture
Creator moments and fan-first films built for page 3
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FMCG & Everyday Wins
Product + habit stories told with simplicity, charm, and clarity.
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Culture & Festive
Films that tap into real Indian habits, celebrations, and community energy.
MEDIA FEATURES
saffola masala oats
video tba
BRANDING
Complete branding for Kolkata Knight Riders from OOH, print to films
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AI Experiments & Craft
Using AI like a mini production studio - building frames, motion, and edits while learning all of it on the go
more tba
Using AI like a mini production studio - building frames, motion, and edits while learning all of it on the go
KEY VISUALS
IF YOU DON’T ASK,
IT’S ALWAYS A NO.
SO HERE’S ME SHOOTING MY SHOT
MEET KUSH
DREW ROSE TO NOTORIETY PRODUCING CONTENT FOR YOUTUBE AND TIKTOK SUCH AS MUSIC REACTION/REVIEW VIDEOS, OUTFIT HAULS, AND ALL THINGS RELATED TO STREETWEAR CULTURE. AS HIS COMMUNITY GREW, A MONETIZATION PLAY BECAME A CLEAR EVENTUALITY, GIVEN HOW A STRONG SENSE OF BELONGING / IDENTITY IS CULTIVATED WITH HIS FOLLOWERS.
WHAT'S DONE IN THE DARK WILL ALWAYS FIND A WAY TO SHINE
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WHAT'S DONE IN THE DARK WILL ALWAYS FIND A WAY TO SHINE ✦
